Pottermania continues: Rowling creates Pottermore

The Harry Potter movies might be finished, but JK Rowling does not plan to end the Harry Potter saga there. She has a new website called Pottermore, “a unique and free-to-use website which builds an exciting online experience around the reading of the Harry Potter books” as described on the website pottermore.com. Pottermore officially opens in October but few lucky people will get admission if they find the Magical Quill.

The campaign started on July 31st, also Harry’s birthday and will run for 7 days, since there are 7 books, thus 7 chances to gain admission in Pottermore. The Magical Quill releases a Harry Potter related clue and those who answer it quickly will accepted, and they will also receive a confirmation email, informing them that they are, in fact, magical. The Magical Quill early entry runs from July 31st to August 30th 2011.