For Your Fashion [6]

Andrea Maeng (’09)/ Eastside Staff

sdf

Here are some previews for the highly anticipated fourth season of Project Runway! It’s Sew Time! If you missed the introductions to the designers, see For Your Fashion [4].

Preview of the first challenge!

-Speaking of Project Runway, last season’s winner Jeffrey Sebelia has launched a new line to further his reach in the market. His latest line, Jeffrey Sebelia, will be new, young and contemporary. He’s targeting a different customer than that of his other line Cosa Nostra. The newer line is more wearable with pretty dresses, flirty tops, tailored pants and jersey dresses whereas Cosa Nostra targeted a niche market of rock ‘n roll outcasts. “It’s still me, so there is a bit of a rock ’n’ roll slant, but mostly it is just sportswear done really well. The tuxedo is about as out there as I get with this line,” Sebilia says.

-Have you ever heard of a fashion show taking place with models that don’t exist? Discount retailer Target Corporation is staging a “model-less” fashion show that will feature holograms walking down the runway in the merchandise instead of models. The images will appear to be three-dimensional and will show clothes by designers like Isaac Mizrahi and Liz Lange strutting down a virtual runway. The show will take place November 6-7 showing clothes and accessories from Target’s men’s, women’s, bridal and maternity collections. This is the first time a fashion show will be completely produced with hologram technology. The last time I saw a hologram being used in a fashion show was when “Kate Moss”, supermodel, was used in an Alexander McQueen show. (see video below)

-Speaking of Kate Moss, Topshop, the store that carries her very own collection, is reportedly coming to the heart of Soho. Topshop is THE fashion destination on the British high street and this would be its first store in the states. However Topshop’s press office has not confirmed anything so far. Fashion fanatics would love for Topshop to come to the U.S. because Kate Moss’ collection is highly coveted and British fashion mixed with that of America would provide an interesting mix.

-Also pertaining to Kate Moss: Kate Moss and Gisele Bundchen are switching places for Spring. Kate, who is currently the face of Versace’s Fall ads, has been chosen to shoot YSL’s (Yves Saint Laurent) ads for Spring. And Gisele, who stars in YSL’s Fall ads, is doing Versace’s ads come Spring.

Gisele Bundchen is also set to star as Wendy from Peter Pan in the next “Where the Imagination Saves the Day” worldwide campaign for Disney joining Beyonce, David Beckham, Scarlett Johansson. Also, tennis champ Roger Federer, Rachel Weisz and Julie Andrews along with Abigail Breslin will portray Disney characters King Arthur, Snow White, the Blue Fairy from Pinocchio and an apprentice fairy respectively to celebrate Disney Parks’ “Year of a Million Dreams.”

-Fellow super model Adriana Lima is inspiring a movement towards celibacy because she herself is a virgin, as hard as it might be to believe. “Thanks to Adriana, all my friends and I are advocating chastity. We believe a lot of young girls have forgotten how to respect themselves, and it’s about time we went back to some old-fashioned values,” twenty-year-old UCLA student Kate Jones told FOXNews.com. Adriana told men’s magazine GQ that she plans to abstain from sex until marriage saying “They have to respect that this is my choice. If there’s no respect, that means they don’t want me.” Adriana is using her underwear selling abilities to sell celibacy.

-Speaking of top models, Cindy Crawford has upset PETA (People for the Ethical Treatment of Animals ) by posing in a fur coat for the cover of Vogue Russia. “This is the second time the model has caused a stir with anti-fur campaigners. In 2004, she agreed to be a spokesperson for PETA before modeling for a mink clothing line.”

-Speaking of Anti fur, Bebe has announced that it will stop selling any products with fur starting in January 2008 (following in Nicole Miller’s and Stella McCartney’s footsteps.)

Stella McCartney has announced a new, exclusive collection for Barney’s New York made entirely with the environment and the issue of global warming in mind. Following the recent launch of CARE by Stella McCartney, the first 100% organic skincare line, Stella is introducing a new organic collection, continuing her interest in sustainable style. Part of Barney’s Green Christmas initiative, the spring summer collection consists of 18 styles including jackets, dresses, tops and trousers in original designs. Trims and recycled fabrics from past stock are used throughout, so as to reduce the Stella McCartney landfill impact and avoid extra waste and transport. The organic collection will be in stores at the end of November.

-Speaking of designers, it seems that fashion label Dsquared could be given the superlative “most involved”. They were featured in Fergie’s Clumsy music video (see for your fashion [3]), and they also had singer Rihanna in their fashion show (see for your fashion [2]. However, that’s not all. Dsquared designers Dean and Dan Caten will give their fashion expertise for season 10 of America’s Next Top Model. The duo will style the finalists for the show’s promotional ad campaign, exclusively wearing Dsquared and they will also be featured in an episode soon as they were in season 2 when the final two candidates walked in a Dsquared fashion show in Milan.

Its interesting how everything is connected somehow! This just goes to prove that fashion IS everywhere and affects us all no matter what.

Happy Birthday to Anna Wintour (editor of Vogue), whose birthday was yesterday. I only hope to accomplish half of what she has!